A broader market is an understatement. It’s a huge market. it’s a cross platform market.
And it’s a market which introduces those who may never have conceptualized the creative impetus, stimulus and inspiration that results from gaining fast access to plugins in configurations that, in most DAW situations, are just a PITA to create.
This is the first thing one notices when Cantabile enters your world… how FAST you can get playing these marvelous configurations.
Not only does the Cantabile plugin serve the interests of existing Cantabile users, it also brings non users into the sphere of ALL versions of Cantabile.
Those who claim they can do this via MIDI and SPDIF are not being complete in their overview. I do that now, and it is a FAR cry from what a plugin would achieve.,
For one thing, you can run multiple instances of a plugin.
For another, you can run on one machine.
For another you can render or freeze the output easily.
For another, the entire project is recalled in one go.
For another you can have multiple outputs without the need for expensive interfaces with ADAT ports.
I could expand on the huge difference between hardwiring an external computer and a host, but the above suffices for my point.
We have already discussed the benefits for existing users who have put time and effort into perfecting patches. Those setups now become available with tremendous speed and playability. Playability . This is a key word.
Cantabile is what it is because of the playability it offers to the user. That’s why it was targeted at live performers. The idea is to get you the fastest and most reliable way to stand in front of an audience and make great sounds, utilizing the truly astounding palette of plugins that 21st century developers have given us. And recording into a DAW is simply the modern studio - and in that environment, one performs. If you record in your studio, at some point, you are dealing with performance.
Brad is not a heavy DAW user. OK. I am. Also have a fair smattering of live performance under my (slightly wider than it used to be) belt. Do I want the level of playability and ease of access to my configurations when I’m playing live or in the studio? You bet I do. The criteria are identical. I want to be able to get to the meat and potatoes as quickly as possible - and be inspired by these Cantabile creations when I have my composing hat on.
Cantabile as a plugin will create:
- A potentially massive new market with a new income stream, protecting Cantabile’s future development.
- Opens creative doors for existing and new users, and obviates cludgey hardware hookups which cannot be recalled with ease, or allow for multiple use
- Gets around the issue of reproducing the studio sound in a live situation, or vice versa.
- Has no technical downside, as confirmed here by Brad. Absolutely nothing to lose - especially with the Mac market opening to Cantabile users soon. Cantabile could become the go to software for moving setups between different studio platforms and the live stage.
As a footnote, I was also very excited by the network approach, as marketed successfully by Vienna in their VEP product. I own it, use it, and it handles large orchestral templates well. But is it a creative environment like Cantabile? Absolutely not. It is a lump with a mixer. Cantabile’s architecture could really bite into that market too.